Longines to sponsor The Winning Post CNN International's new monthly flat racing programme
World renowned Swiss watchmaker Longines is to be the exclusive sponsor of The Winning Post, a new segment on CNN International’s World Sport programme that will take viewers inside the glamorous world of flat racing.
Once a month, The Winning Post will bring viewers four segments of special coverage around a major flat racing meeting during World Sport. Swiss watchmaker Longines will have an exclusive advertising presence on billboards around the segment, as well as on around its title cards. Online, Longines will advertise using co-branded banners on http://cnn.com/international and on the show's dedicated web page, http://cnn.com/winningpost